Starting a receipt OCR revolution

Taggun was founded in 2017 to start a receipt revolution and give purpose to receipts with AI.

We are a remote company based in New Zealand with a small team of 4.

CK resides in Auckland – a city with 50 volcanoes, but don’t worry they’re all dormant. Hannah and Maddy are in Wellington, New Zealand's Capital City renowned for its quirky cafes helping to fuel their coffee addictions. And lastly, Maria is living it up Gizzy (Gisborne) with the sun, surf, and luxury wineries that exist on New Zealand's upper East Coast.

Why we do what we do?

We were annoyed by the lousy software and horrible services offered by some of the big corporates out there.

We believe in the power of staying small.
By staying small, we don't have any shareholders, investors, and board members to please.
By staying small, we can focus on building amazing software and provide the best customer service.
By staying small, we can have fun while building our own things that other people can use.

How it all started.

In 2016, CK was helping a New Zealand-based company to offer receipt automation. He was surprised that he couldn’t find any invoice and receipt OCR services that had a simple pricing plan and was easy to integrate with. So, he rolled out his own invoice and receipt OCR service and Taggun was born.

It is 2022, what's been happening?

We are in a purposeful growth mode, currently serving 53 companies to automate their receipt processing. They range from app startups to insurance companies and big banks. This year, we have been focusing on supporting companies in the Digital Marketing and Expense Management sectors to enhance their creative campaigns and receipt and invoice processing from countries all over the world.

For fun and profit.

We build things that are fun to work with. And we will remain profitable and stay in the game for a very long time.

We’d serve our customers until the end of the internet.

We are a profitable bootstrapped startup. We do not have to waste time raising money from investors just to stay in the game. We reinvest our profit back to Taggun to deliver more value to our customers. Our sole focus is to serve you, not the investors. (We don't have any investors anyway!)

Books we recommend.
AKA: The principles we like to follow.

- Principles by Ray Dalio
- Rework by Jason Fried & DHH
- Delivering Happiness by Tony Hsieh
- Shape Up by Ryan Singer
- The Hard Thing About Hard Things by Ben Horowitz